2016-04-15

Win a Stand at the Frankfurt Book Fair with the Wildcard

Seeking Creative Candidates!

For the second time, our partner, Frankfurt Book Fair, is awarding its Wildcard. The candidate whose exhibition concept manages to win us over will be awarded the grand prize: an 8-sqm-stand at the world’s largest fair for content. For last year’s Wildcard, we received 130 applications from over 30 countries. The business models ranged from digital bookshelves and literature apps about crowdfunding for authors to cross-media stories for children and many other proposals. The winner was Plötz & Betzholz Verlag – a publishing startup founded by two late-twenty-somethings specialised in YouTube stars. "Winning the Wildcard was a milestone in our company’s brief history. I’ll even venture to say that things never would have moved forward as quickly without the attention it brought us: Just a few months later we were taken over by Ullstein Buchverlage GmbH", reports Felix Plötz of Plötz & Betzholz Verlag.

If you'd like to win a Wildcard you must answer the following three questions:

  1. Why does the fair need you as a new exhibitor?
  2. How would you publicise your participation in advance of the fair?
  3. How would your booth stand out?

Interested in winning a stand at the Frankfurt Book Fair? Then register and submit your application by 31 May 2016 here:
www.book-fair.com/wildcard
#wildcardFBM