Economist and philosopher Agnieszka Krzeminska focused already early on the technological developments in the internet and their social impact. She has worked in the Digital Business for large corporations as well as for internet agencies for 15 years, and then started her own busines with social media trainings and consulting. Her customers include, among others, Deutsche Bundesbank, Mediengruppe M. DuMont Schauberg, Goethe-Institut and MOPO. She is Co-founder of the Digital Media Women e.V. and co-founder of the interactive performance group LOMU.net in Hamburg. Since 2014 she also does research on the social web in the field of cultural anthropology and digital media at the Leuphana University and acts as a lecturer at the Hochschule für Angewandte Wissenschaften (HAW) Hamburg in the field for digital media competence and ethnographic research.